Pantone Color of the Year | Viva Magenta

The Pantone Color of the Year for 2023 is Viva Magenta. It is a strong, audacious color whose vivacity inspires a happy, enthusiastic celebration and develops a novel story. The tone it specifies strikes a balance between being warm and cool while highlighting contemporary culture.

  1. ALDO

2. Kate Spade


4. Villeroy &Boch

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